Notes Filtered by 4mat. All · Bricolas · AI · Coaching · Leadership August 11, 2026 Designing Experiences People Actually Feel Activities aren't experiences. What 4MAT taught me about designing so a concept actually lands, and why I keep coming back to images. Get notes in your inbox. Occasional notes and rare practice updates. Sent when there's something worth saying. Email address Subscribe → What you'll get — uncheck any you'd rather skip AI in practice Coaching & practitioner craft Leadership & frameworks Website